Brands with very cheap grass-fed meat products in retail likely have input costs too low to be truly grass-fed and grass-finished.

“the only way that they can can achieve an input cost that can make the product cost low enough especially to be on retail shelves like we can't be on retail shelves yet and I'll talk about that later why as well we we don't have the margin and so to have brands that have really cheap prices in retail means that their input cost now that I know like what it takes to make one of these things has to be so low that it's literally impossible to have a grass-fed grass finish meat stick”