John Harvey Kellogg believed meat and animal foods made people 'libidinous' and intended cereals to act as a 'hormonal break'.

“the concerns with the seventh-day Adventist Church were that meat and animal foods made people libidinous carnal right this is what happens when we get the right nutrients our hormones actually work so the intention with cereals was to use them as a hormonal break to use them as a chemical castrating thing as a physical castrating thing”