So what ends up happening is people that have post-traumatic stress - or it could be any sort of a stress, or it could be a love lost, it could be stress at work, it's a lot of things - it can interfere with sleep in a very significant way. And the really crappy thing about that is that when you don't sleep well, you worry about your sleep. It's a vicious cycle. When you're not sleeping well, you're more emotional, you're more stressed. Worried. And so it's like this horrible feedback loop.