Plant molecules (phytonutrients) are distinct from vitamins and minerals and function more like plant pharmaceuticals.

“Plant molecules are different than vitamins and minerals right we're talking about polyphenols or isothiocyanates or other what would be considered phytonutrients and I would say are just phyto molecules we're not talking about the vitamins and minerals in plants which are often similar to the vitamins and minerals in animal foods though sometimes in different forms beta-carotene versus retinol a vitamin a etcetera that's a whole different discussion we're talking about here are plant molecules that are not vitamins and minerals and they're essentially plant pharmaceuticals”