Incentivizing people to wake earlier and go to sleep earlier, and eat within an 8 to 12-hour window, can lead to daily feelings of improved health and productivity.

“you know there's uh incentivizing people to wake earlier not necessarily with the sunrise but wake earlier and go to sleep earlier and eat within an 8 to 12 hour window um 12 if it's yeah so that's my children yeah it sounds to me like you know all these health benefits are what I think are going to incentivize people more than for instance this idea that well if you don't do this you're going to get Dementia or something right but like every day people will feel more healthy and more productive”