Enhancing the sense of sniffing through practice can lead to a richer and deeper connection with smells.

“It turns out that doing a series of inhales, and of course each one is followed by an exhale, 10 or 15 times and then smelling an object like an orange or another item of food, or even the skin of somebody else will lead to an increase in your ability to perceive those odors.”

“You just do the simple experiment of taking for instance an orange, you smell it, try and gauge your level of perception of how orange-ish it smells, or lemony, lemonish, lemony, I don't know is it lemonish or lemony? Lemony it smells, then set it away, do 10 or 15 inhales [Andrew inhales and exhales] followed by exhales of course, or just through the nose. [Andrew breaths rapidly] I'm not going to do all 10 or 15. And then smell it again, and you'll notice that your perception of that smell, the kind of richness of that smell will be significantly increased.”

“And for those of you that are interested in having a richer, a more deep connection to the things that you smell and taste, including other individuals perhaps not just food, practicing or enhancing your sense of sniffing, your ability to sniff might sound like a kind of ridiculous protocol, but it's actually a kind of fun and cool experiment that you can do.”